On August 11, 2021, the DSU LINC+ Business Team Startup Education Center held an awards ceremony to
mark the conclusion of the ‘2021 Pivoting On-line Startup Camp,’ held from May to early August 2021 to foster the development of new ideas.

At the DSU Startup Education Center, a ‘pivoting’ business strategy was utilized for the camp. This refers to a series of educational processes in which various hypotheses are established and constantly tested to respond to the ever-changing market in the face of the post-pandemic era. Students received practical training to increase the success rate of startups, including learning how to seek and acquire startup tools, practicing presentations, and receiving training sessions on strategies for writing high-quality business plans.

After the education-focused portion of the camp, students submitted final business proposals to participate in mock crowdfunding and strategically utilize the startup support system. The program was conducted in a real-time, non-face-to-face manner, enabling the increasing participation and fuller immersion of trainees.

A total of 93 students from the Pastel Start-up Club participated in the start-up camp, from which 9 teams were selected through an internal expert evaluation. The ’Style Match’ team received the Grand Prize for its idea of an AI app using chatbot. Three teams the First Prize, and five teams the Excellence Prize.

Jo Dae-su, Head of the DSU LINC+ Project Team, said, “Watching the students participating in the Pivoting Start-up Camp, I was able to confirm the huge potential of online start-up education. Dongseo University will continue to support the activities of start- up initiatives and strengthen start-up competency.”